When to Fully Monetize Your Audience
Talk With The Video
Summary
- I believe you should never fully right hook your audience just to drain it of goodwill.
- Imagine being 100 years old with an audience 100 times as big; would you want to make a massive right hook and die with no goodwill? I wouldn't.
- Part of the game is accepting that you will leave some money on the table.
Video
How To Take Action
I would suggest implementing strategies that focus on building long-term relationships with your audience rather than trying to cash in everything at once. Here are some actionable steps you can take:
Focus on Providing Value
- Consistent Content: Share valuable and insightful content regularly. This can be blog posts, social media updates, videos, or podcasts. The goal is to be consistently valuable.
- Free Resources: Offer free resources or tools that can help your audience in meaningful ways. This could be templates, checklists, or even a free eBook.
Engage with Your Audience
- Respond to Comments: Take the time to reply to comments, emails, and messages from your audience. Show them you appreciate their input and value their engagement.
- Community Building: Create a community space, like a Facebook group, where your audience can interact with each other and with you. This fosters a sense of belonging and loyalty.
Ethical Promotions
- Soft Selling: When promoting your products or services, do it in a way that feels natural and not pushy. Mention how your product can solve a problem or add value to your audience’s life.
- Transparency: Be transparent about your offers. Clearly communicate what they can expect without any hidden agendas.
Long-term Vision
- Play the Long Game: Imagine where you want to be in the next 10, 20, or even 100 years. Build your strategies around creating a sustainable and loyal audience over time.
- Leave Money on the Table: Accept that you won't capture every single dollar from your audience. Prioritize goodwill and longevity over short-term gains.
By focusing on these actions, you'll build a strong, loyal audience that appreciates your consistent value and integrity. This approach not only supports sustainable growth but also ensures you never run out of goodwill.
