If I Wanted to Get Rich and Famous in 2024, This Is What I’d Do
Summary
- Consistency and longevity are crucial; don't compare your early career to someone's established one; success compounds over time.
- Engage in scaling the unscalable by creating moments of personal connection with your audience, even as you grow.
- Vulnerability is powerful; by sharing personal failures and struggles, you become more relatable and build a stronger connection.
- Maintain ownership over your work and content to control how it's used and continue to benefit from it for life.
- Embrace changes in your identity or brand; don't feel trapped by an image if it no longer represents who you are.
- Always provide more value than you ask for from your audience and sell authentically; only endorse products that make sense for your brand.
- Avoid becoming dependent on algorithm exploitation; focus on creating genuine, engaging content.
- Ensure your brand evolves naturally with your interests and stays true to who you are.
- Embrace imperfections and start with what you have rather than waiting for perfect conditions.
- Avoid talking about subjects you're not knowledgeable or passionate about; stay true to your expertise and interests.
- Stay adaptable and willing to evolve as media platforms and your interests change over time.
Video
How To Take Action
I would suggest talking about what you know and love. Share your own stories and experiences with people. This makes you look real and people will trust you more.
A good start is to be yourself and keep showing up. Post regularly and don't worry about things being perfect. Use what you have right now. Don't wait for the perfect time.
Don't try to sell too much too soon. Give lots of value to people first. If you do sell, make sure it's something that makes sense for you and your brand. It should fit with what you talk about and care about.
It's also important to hang out with the right people. Partner with folks who have similar values and interests. This can help your brand grow in a good way.
Be ready to change and grow. What works today might not work tomorrow. As you learn and try new things, share that with your audience. This keeps things fresh and interesting.
Lastly, stay true to yourself and your interests. If you change interests, let your brand change too. People like following someone who is real and growing, just like they are. This helps build a deeper connection with your audience.
Quotes
"the longer you do something the better you get at it"
– Alex Hormozi
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"don't compare your first year to someone's 10th year"
– Alex Hormozi
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"you got to do the same thing in a lot of quantity for a very long time before it really starts to get going"
– Alex Hormozi
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"if someone makes more money than me they are better at the game of business in some way than I am"
– Alex Hormozi
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"selling wrong… would definitely decrease our audience"
– Alex Hormozi