Competition Doesn’t Matter

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Summary

  • When starting a business, don't avoid competition. If it's competitive, it means people are buying.
  • Look at competition positively; it shows there's a market. You just need to be better than others.
  • Make and keep promises consistently to stand out. Most people don't.
  • Show up on time, prepare before meetings, and always try to do a good job.
  • Keeping your word places you above the majority of others.

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How To Take Action

I would suggest implementing a few straightforward strategies that can bring high value to your business or personal growth.

Embrace Competition

First, don't be afraid of competition. If many businesses are competing, it means there's demand. Analyze what these competitors are doing, find gaps, and improve on them. Being better doesn't always mean large changes; small, consistent improvements can make a difference.

Keep Your Promises

One of the easiest ways to stand out is by making and keeping promises. This might seem simple, but it's incredibly effective. When you tell a customer or client you'll do something, follow through. If you consistently keep your word, you build trust and credibility, putting you ahead of most people.

Be Reliable

Reliability is key. Always show up on time. Being punctual shows respect and professionalism. Before meetings, take the time to prepare. Know what you're going to discuss and have any necessary materials ready. This level of preparedness sets you apart.

Do a Good Job

Continuously strive to do a good job in everything you do. Excellence doesn't necessarily require extra money or time. Focus on the quality of your work. Pay attention to details and aim to elevate the standard in little ways. This could mean better customer service, more thoughtful communication, or simply doing what you do with a bit more care.

By focusing on these low-cost, high-impact strategies, you'll create a solid reputation and a competitive edge without needing to invest significant resources.

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