All I Heard Was “Work Out Instead”
Summary
- Filming content is crucial for building a strong brand. It's not just about working out but also about focusing on content creation.
- Creating a long podcast episode, around 2 to 3 hours, especially with a guest from out of town, can maximize our opportunities to provide value.
- Planning a YouTube video that includes all the lessons I've learned over the last 10 years is important. Sharing comprehensive insights can greatly benefit the audience.
- Prompt editing and timely release of content, like getting it out by tonight, helps maintain relevance and engage the audience effectively.
Video
How To Take Action
I would suggest implementing content filming as a key part of your brand-building strategy. Start by dedicating time to create content regularly—this doesn't have to be costly or time-consuming. Use your smartphone to capture moments that highlight your journey or insights.
A good way to maximize value is by recording long-form content, like podcasts. Host a 2 to 3-hour session, especially if you can feature someone from out of town. This can provide a fresh perspective and generate valuable discussions for your audience.
Think about sharing comprehensive insights through a structured YouTube video. Plan a script that covers the biggest lessons you've learned over the years. This can serve as an evergreen piece of content that keeps drawing attention.
For quick wins, focus on prompt editing and timely release of your content. After filming, prioritize getting the edited content published as soon as possible. This helps keep your audience engaged and positions you as a relevant and up-to-date source of information.
Balance your schedule to include both content creation and personal growth activities. This way, you're building your brand while also investing in yourself. Remember, consistency and relevancy are key—keep filming and sharing what you learn along the way.
